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AndaSeat Unveils NAVI Edition Esports Chair In Partnership With NatusVincere Esports Organisation

World renowned esports chair brand, AndaSeat, has announced their official partnership with Ukraine-based esports organisation NAVI, unveiling their plans to develop a special edition premium gaming chair set to launch globally in July.

Natus Vincere (Na’Vi), a multi-gaming esports organisation based in Ukraine, has won multiple tournaments in games such as Counter Strike and FIFA, becoming one of the most popular and fastest growing esports teams in the world.


In homage to this remarkable team, AndaSeat is launching the NAVI Edition Gaming Chair, which includes top-end ergonomic design, Re-Dense Moulded Foam along with the inclusion of various exclusive NAVI elements. Not only perfect for esports fans, this release offers a healthier lifestyle to those that are seated for long periods of time, whether for work or play.


Alexander Pavlenko, Chief Marketing Officer at Natus Vincere, commented, “We are happy to partner with AndaSeat - the second largest manufacturer of esports seats in the world. We will be able to evaluate our custom chairs together with NAVI fans and will do our best to make our new partners number one in the world, at the NAVI champion’s level.”


Zhou Lin, CEO and Founder of AndaSeat, commented, “We are thrilled to announce our partnership with one of the most esteemed esports teams on the planet. We look forward to exciting esport fans all over the world by combining our ergonomic tech with NAVI elements. Just as Natus Vincere believes they are “born to win,”, AndaSeat believes that “the best deserve the best.”


Based on the Dark Demon series, the new chair has been designed with NAVI’s classic black and yellow colours. The bright yellow symbolises stars, while the black silent darkness brings out the romance of the night sky - a contrast that works in total harmony. For ultimate comfort, the chairs have been designed to contour to the shape of your body with upgraded ergonomics to enhance longevity. The NAVI edition will provide strong support for the spine through its two-layered foam that endures over 100,000 use cycles without losing its shape, as well as a backrest that moves from 90° to 160°.


Natus Vincere joins an impressive roster of esports teams that have collaborated with AndaSeat including Fnatic, Excel, The Chiefs, LGD, AHQ Esports, Victory Five, and Victorious Gaming.


The AndaSeat NAVI Edition Gaming Chair will be available from July 21st from the AndaSeat Official Website.

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